Protected: The state of interactive video: How shoppable, personalized and clickable video elements are driving brand engagement and ROI
More from Digiday

Digiday+ Research: Nearly half of publishers report an increase in referral traffic from social
June 6, 2025
Nearly half of publishers have seen an increase over the last year in the referral traffic they get from social media platforms, according to a Digiday+ Research survey.

Heineken uses hard numbers to foster better representation in social media ads
June 6, 2025
Heineken is digging into research looking at how ads featuring people with different skin tones perform across social media platforms.

As AI reshapes search, Zola turns to creators to meet Gen Z where they scroll
June 6, 2025
Barely two weeks into the role, Briana Severson is already navigating a marketing minefield, where the old playbook is fading fast and the new one is still being written.